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Podeo and imo Partnership Unlocks 200+ Million Listeners For Podcasters

Rasmal Press RoombyRasmal Press Room
February 19, 2024
in News, Startup
0
Podeo and imo Join Forces to Expand Podcast Reach Globally
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  • Podeo and imo partnership enables easy podcast distribution to 200M+ users across 170 countries and 62 languages.
  • Podcasters can instantly access imo’s Voice section with a single click, expanding their audience without downtime or extra fees.
  • Podeo’s alliances and product offerings empower creators, attracting migrations from other platforms and establishing Podeo as a podcast distribution leader.

Podeo, the dominant podcast platform in the MENA region, joins forces with global messaging giant imo, reaching over 200 million users in 170 countries and 62 languages. 

This game-changing partnership enables the seamless distribution of Podeo-hosted podcasts directly to imo’s booming Voice section, instantly connecting podcasters with a massive audience of 200 million active users.

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One-click distribution to imo now joins Apple, Spotify, Anghami, and other platforms in Podeo’s distribution arsenal. Creators worldwide can easily tap into this exclusive and engaged audience by migrating their podcasts from existing hosting services without any fees or downtime for listeners.

Podeo is witnessing an unprecedented surge in migrations from platforms like Anchor and Omny, driven by its exclusive distribution alliances and end-to-end product offerings. These integrations are reshaping the podcast distribution landscape, positioning Podeo as a leader in empowering creators to amplify their voices on a global stage.

Stefano Fallaha, CEO & Founder of Podeo, said: “Our long-term partnership with imo is a testament to our unwavering commitment to champion the growth and visibility of podcasts. This partnership is rocket fuel for podcast discovery, making Podeo the new benchmark for podcast reach in the global industry.”

Michael Makram, Head of Partnerships in the MENA region at imo, said: “Partnering with Podeo, the largest podcast platform in MENA, was a natural choice for us. This strategic partnership grants over 200+ million users instant access to a diverse range of high-quality podcasts directly within the imo app, further enhancing their overall experience.”

From signing with inflight entertainment provider Anuvu to global messaging leader imo, each strategic partnership shatters reach barriers, reinforcing Podeo’s relentless pursuit of elevating creators’ content to unparalleled heights.

About imo: imo is a global instant communication platform dedicated to providing convenient, interactive, and enjoyable ways for people to connect. With accessible audio and video communication services, imo connects over 200 million users across 62 languages in more than 170 countries and regions worldwide. imo has been empowering people in the Middle East with the ability to connect over miles and boundaries between them.

About Podeo: Podeo is the heartbeat of podcasting in the Middle East & North Africa, reaching millions of listeners globally each month. With unique end-to-end audio products for creators, listeners, and advertisers, and a robust technological infrastructure supporting tens of thousands of creators, Podeo aims to unlock the potential of the human voice by amplifying audio content to billions of ears.

Last Updated on February 19, 2024 by Safiya K

Tags: ArabStartupsGulf Business NewsimoMENAMENA regionPodeo
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Rasmal Press Room

Rasmal Press Room

Rasmal Press Room brings you press releases and updates from a wide array of startups, businesses and tech industries in the MENA region. This section features content directly from industry leaders and organizations, providing our readers with up-to-date information on the latest news and trends. Please note that these articles are sourced externally and may not represent Rasmal's editorial perspective.

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