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Yuno and Snoonu Forge Strategic Partnership at Web Summit Qatar 2025

Rasmal Press RoombyRasmal Press Room
February 26, 2025
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Yuno and Snoonu Sign MOU at Web Summit Qatar
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  • Yuno and Snoonu’s MOU enhances payment efficiency in Qatar, expanding secure and flexible digital transactions.
  • The partnership strengthens Yuno’s presence in the Middle East, supporting Qatar’s fintech and digital commerce growth.
  • Snoonu will leverage Yuno’s payment orchestration technology to enhance customer experience and streamline operations.

Doha, Qatar – Yuno, a leading global payment orchestration platform, has joined forces with Snoonu, Qatar’s fastest-growing super app, to revolutionize digital payments in the country. The two companies signed a Memorandum of Understanding (MoU) at the Web Summit Qatar, marking a significant step toward enhancing payment security, efficiency, and accessibility in the region.

Strengthening Qatar’s Digital Payment Ecosystem

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The MoU is a key milestone for Yuno’s expansion into the Middle East, following the establishment of its regional headquarters in Qatar. The partnership is set to empower Snoonu’s growing e-commerce and delivery platform, offering users more seamless and secure payment solutions.

Purposeful, aligned: MWC26 Doha and ITU PP-26

Through this collaboration, Snoonu will integrate Yuno’s cutting-edge payment orchestration technology, allowing access to over 1,000 global and local payment methods through a single platform. This move aims to optimize payment processing, improve approval rates, and reduce transaction failures for users across Qatar.

Key Benefits of the Partnership

This strategic alliance brings multiple advantages to both businesses and consumers in Qatar:

  • Expanded Payment Access: Yuno’s platform simplifies the acceptance and processing of multiple payment methods, offering customers greater flexibility.
  • Smart Routing Technology: Payments are rerouted to the most efficient provider, ensuring higher approval rates and cost savings.
  • AI-Powered Fraud Prevention: Yuno’s advanced AI-enabled security strengthens payment protection, reducing fraudulent transactions.
  • Operational Efficiency: A centralized dashboard streamlines Snoonu’s financial operations, allowing better resource management.

Supporting Regional Digital Growth

The establishment of Yuno’s regional headquarters in Qatar reinforces its commitment to driving fintech innovation in the Middle East. This move aligns with Qatar’s National Vision 2030, which focuses on advancing digital commerce and financial technology.

Leadership Insights

Juan Pablo Ortega, CEO and Co-founder of Yuno, emphasized the strategic importance of this partnership:
“We are thrilled to collaborate with Snoonu, a leader in Qatar’s digital commerce. This partnership aligns with our mission to simplify global payments and support businesses in expanding efficiently.”

Hamad Mubarak Al Hajri, CEO of Snoonu, highlighted the benefits for consumers:
“At Snoonu, enhancing user experience is a priority. Partnering with Yuno allows us to provide seamless, secure, and flexible payment options to our customers.”

Yuno’s Global Expansion

Since its launch in Latin America in 2022, Yuno has rapidly scaled across Asia, Europe, and the U.S.. Expanding into the Middle East is a crucial step in its global strategy to enhance digital payment solutions worldwide.

Yuno’s continued expansion will see deeper local integrations and partnerships with leading fintech companies and financial institutions. This approach ensures greater adaptability and scalability in an evolving payment landscape.


Follow us on Instagram, LinkedIn, and Twitter for startup & business news and inspiring stories of MENA businesses, entrepreneurs, startups, innovators, investors, and change-makers.

To report any issue or error in the story, please email us editor [at] rasmal [dot] com.

Last Updated on February 26, 2025 by Safiya K

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Rasmal Press Room

Rasmal Press Room brings you press releases and updates from a wide array of startups, businesses and tech industries in the MENA region. This section features content directly from industry leaders and organizations, providing our readers with up-to-date information on the latest news and trends. Please note that these articles are sourced externally and may not represent Rasmal's editorial perspective.

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